TIFFIN, Ohio – The Heidelberg University Athletics department partnered with Influxer in October of 2024. They provide student-athletes the opportunity to monetize on their name, image and likeness (NIL) by allowing fans to purchase personalized merchandise to support their favorite student-athletes and teams.
Influxer is an officially licensed vendor, creating co-branded apparel customized with players' names and numbers. Through this partnership, Influxer will provide education and training on marketing, entrepreneurship, and personal branding.
"The NIL landscape is constantly evolving and working with
Amy Hafer (Coordinator of External Operations) and the administration has been an amazing opportunity." Vice President Keith Miller said. "The vision they have for Heidelberg provides great options through Influxer for their student-athletes. They see this as not simply a transactional opportunity, but as an opportunity to develop long term skills for life."
Once a student-athlete has opted in, fans will be able to find the new apparel at the official Heidelberg Influxer store as well as the student's own personalized site. Available merchandise includes hats, shirts, sweatshirts, jerseys, tumblers and more. All artwork is approved by the university, with new designs and products being rolled out throughout the year.
Every student-athlete at Heidelberg will have the opportunity to create their own webpage and showcase personalized gear that is available for purchase. Fans can visit the Heidelberg University Influxer page to purchase co-branded apparel at
Heidelberg NIL Merchandise.
For any Heidelberg student-athletes interested, fill out
THIS FORM. You will be signed up with Influxer and a pdf of the terms and agreement will be emailed over to you within 2 minutes. Your merch will then be live on the website within 24 hours. If you have any questions, feel free to contact athlete@influxer.com